The Ascend Community

A little introduction...

When you go on an Ascend cycling tour you’re getting more than just a great cycling holiday, you’re becoming a member of the Ascend community we call Ascend Plus.

Ascend Plus has been developed in conjunction with our trusted partners to make sure you get the most out of your passion for cycling.

The benefits:

Velo Edge

10% OFF

At Velo Edge, you have everything from incredible bikes, high-performance apparel, pro-peloton level bike fitting and coffee worth riding to!
Members will receive a special 10% off!

Ultimate Bike Fit

10 % Off

Crimson performance was founded by the amazing Matt Hallam. Previously located at Rapha Manchester, Ascend members will have the opportunity to unlock their potential with the ultimate bike fit.


20 % OFF

This endurance sports and nutrition distributor supplies the leading brands to the UK sports trade, including Ascend Tours. For every order placed, members will receive 20% off RRP!

Cave Direct

10 % OFF

Cave Direct are the experts on craft beer imports and distribution and Ascend members will receive 10% off when signing up for the Newsletter.

Kickback Coffee

20 % OFF

Based in the heart of the Peak District, Kickback Coffee aim to support adventurers of all shapes and sizes, supplying the much needed caffeine boost to help you make the most of the great outdoors.


Find the perfect bit of fitness tech with Wahoo, helping to make your cycling goals easier to achieve.


At Ascend we actively encourage inclusivity and participation in cycling wherever possible and we’re proud to support our friends at Jettes. They organise events for women, trans and non-binary riders with a relaxed and welcoming community vibe.

What people say about our trips...